Are you tired of being blocked in a 9-5 job? Does your cubbyhole make you nauseous? Do you daydream about a dream business? Well, I’m here to tell you that your dream business is more doable than you think. Your dream can come true especially if you offer a service like consulting, life coaching, therapy or healing. There are easy and progressive steps a service business can take to find more clients, do effective marketing and to offer their much needed service to the world.
If this is you … know this… the world needs you. Own that fact. If you weren’t supposed to be pursuing your dream business then it wouldn’t be showing up in your heart and mind as an extreme desire. If you want it badly than it’s supposed to happen; it’s not selfish, foolish or risky, it’s ordained by the Universe. You are chosen and you have everything you need to accomplish what is expected of you. All you have to do is own it, listen to your inner guidance and do the work.
Below I have 3 steps that can help you launch your dream business. As you work the steps you will gradually create the energy of your service. To breathe life into your dream business; clarify your ideal client, clarify your dream business and explore what your life is trying to tell you.
- Who is your ideal client? This is one of your most important steps. Because your entire marketing, website, brochures, listings and focus will rest on this description. Be careful not to fall into the mistake of thinking ‘oh I help everybody’. If your target market is anybody than your target market is nobody. It is important to know your ideal client the way you know the back of your hand.
Know what makes your client worry. What does s/he need? What keeps them up at night? What are their ambitions? What need do you fulfill? What can you do to help them? How are you the answer? Once you have the answers to these questions, you will sharpen your focus. That will make your marketing, self-promotion, website and social media pages …tight and on target.
- What is your job description? What exactly do you do? If you sell a service, be clear what that is. What is your product? You can have prepackaged programs, package deals or you can sell hours for dollars. Decide if you will work with out-of-state clients and if you will do Skype. Or maybe in the case for example of a Reiki master or massage therapist you can only do one on one. Do you have an office or do you work from home? What is your title? Does your title tell what you do? If not, re-design your title so it does. You’re your own boss, you can do that.
Make your vision clear. Only then can you build your dream business to the empire you desire. Before a desire can become reality, it must first be a strong and present energy; much like an embryo (the intention). The rest of the work will be the nurturing of the embryo that will grow into the dream business you will birth one day.
- Who are you? What is your story? It is important to know what makes you different from others who do similar work. You will find the answer to these questions in your life story. Your journey is often your message. Listen to what your life is trying to tell you. If you do, your dream business will be in alignment with who you authentically are.
Clients love that. They love that your life reflects your teachings and that your life addresses what they have gone through. Too often what makes us special we often think is our flaw. The truth is your ‘flaws’ make you relatable. The difference is if you lead with your flaws …you are by definition a victim. However if you overcome your ‘flaws’, you become the victor and that becomes your message. It’s what sets you above the competition.
The obstacles that you overcame become the nucleus to your product and/or service. That’s what makes you different. With that understanding, you will be able to describe your product, your programs, and your business model. That is authenticity.
Bonus step #4: Get out of your own way. The secret to building a dream business; is to get out of your own way. Your collection of doubts, fears and feelings of unworthiness is usually the only blocks there are. Your negativity is your heart-wall. Once you have broken through the emotional blocks ideas come, paths open and clients appear.
Follow these important 3 steps (and your bonus step) and experience your dream business take form. Experience it growing legs and standing up to support you someday. If you want more help and more steps to make your dream business a reality contact me: Susan@SusanOrosco.com. You can also contact me for a free Rescue Your Dream Breakout Session (valued at $150). Learn today how to Make a Mega Plan for your Dream Business … so You Can Quit Your day job!
Go to my website for more free information. www.UnleashYourExtremeDream.com